It allows you to track the total number of visitors on your website or on individual pages. You can create campaigns and add your investments, you can also track your ROI (Return On Investment).
Total Clicks : Shows total number of page visits, it includes page refresh too.
Unique Clicks : Shows the total number of IPs which has visited the website.
Investment: Click on the currency icon and add your expense, if you have paid for any adverts or campaigns.
To create a new campaign click on Create Campaign. Either you can select from the products that you have created or you can add an external URL. Assign your campaign name and it’s source, when done click on Create Campaign button.